Featured Project
Yes on the Tempe Elementary Bond
Campaign Branding, Logo Design/Redesign, Print Design
Political Direct Mail, Palm Card, Collateral, Signage
Background
Bonds and overrides are common and frequent ballot measures. These initiatives are voter approved and bring in money beyond what the state provides to help fund numerous projects specific to the needs of local school districts. In 2016, the Tempe Elementary School District (TESD) bond came to the ballot with a $165 million bond that would focus on rebuilding schools to be modern, innovative, and engaging; performing critical maintenance; and replacing school buses.
Design Makes the Difference
The visual goal of the print and direct mail campaigns was to create a bright, vibrant, education-focused brand that communicated the impact and benefits of a ballot victory to the futures of students, their families, and the Tempe community. The bond passed with an amazing 63% support.
Client
Yes on the Tempe Elementary Bond | Javelina
Client Reviews and Kind Words
Whether you’re launching a new brand or refreshing an existing one, I’ll work with you to build an inspiring brand, set it apart, and develop a visual identity that creatively, cohesively, and authentically communicates your brand message, voice, and tone across online and offline channels and touchpoints.
There are three responses to a piece of design — yes, no, and WOW! Wow is the one to aim for.
Milton Glaser
American Graphic Designer
Let's Use Design to Put Some "WOW" Into Your Brand