MOMENTUM Regional Transportation Plan
Branding, Visual Identity, Logo Design, Print Design, Digital Design
Brand Design and Development, Brand Guide, Logo, Collateral, Infographics, Social Media Templates, Email Template, Flyer, Report, Design Elements
The Maricopa Association of Governments (MAG) is leading an extensive planning effort to build MOMENTUM, the next Regional Transportation Plan (RTP), a plan that will ultimately become a future ballot measure. Leading Phoenix consulting agency, Javelina, brought me on board to work on the brand identity design, development, and select creative of the first critical phase of the plan, the engagement and awareness process. This first phase is intended to engage the public, provide an opportunity for them to learn about the plan, and give their input.
Design Makes the Difference
The strategic and visual goals of the creative for this ongoing engagement process has been to create a strong, cohesive, consistent, and functional brand identity that reaches and connects with a broad and inclusive audience. To maximize outreach and connection, the brand is to be approachable, inspiring, modern, forward-thinking, positive, and exciting. Learn more about how you can help shape our region’s transportation plan and stay tuned as the creative MOMENTUM story unfolds! :)
Maricopa Association of Governments (MAG) | Javelina
Client Reviews and Kind Words
CEO and Founding Partner
Working with Lilly Skye on your design and creative needs is the best decision you could make for your project or organization. She cares deeply about your success — as deeply as if it were her own — and is super detail oriented in being able to translate your creative vision into reality. In seven years of working together, Lilly has never once missed a deadline or dropped a ball. We are grateful for her passion, work ethic and drive to always work to the highest standard and produce the highest outcomes. She’s a superhuman addition to your team.
Michael Bartholomeusz, MS, PhD
Lilly Skye was integral to the branding of my startup. She demonstrated excellent design and project management skills, and brought fresh, creative insight to the design and development of my brand identity. She took the time to listen to my needs, clearly understood my vision, and executed smart, creative solutions to bring it to life. From my logo to collateral to website, her work was on target in conveying my brand message and tone. It was a great experience working with Lilly and I highly recommend her for creative strategy work.
Over the years, we’ve had the opportunity to work with a lot of graphic artists, but Lilly Skye is our go-to. That’s because her artwork is top-notch, with the versatility to execute on diverse projects; she listens to and understands the client’s vision; brings her own creative ideas that elevate the end product; and is reliable, diligent with deadlines, and an absolute pleasure to work with.
Director of Nonprofit and Business Services
We’re usually told people are either left or right brained, but working with Lilly you know that’s not true. She’s a talented artist and designer, but also the most organized person on our team, meticulous, and integral to a project’s timely completion. She can do that because she’s adaptable and doesn’t have an ego about her work — she truly wants to deliver excellent work and see clients succeed. Her work is like magic and her execution flawless. It’s amazing to watch time after time how she understands our client's vision, and then takes our content to develop design solutions that are exactly what they're looking for.
Birdseye Marketing & Communications
Lilly Skye has been an indispensable resource for my marketing projects. Always professional, reliable and dedicated, she comes through every time. Whether it’s an ad, brochure, website, product packaging or other project, she is able to take a job from concept to delivery with creative design, an intelligent approach, and attention to detail. Even more importantly, her work ethic, integrity and positive attitude make her a delight to work with. I highly recommend Lilly Skye!
Lilly Skye’s ability to take a summary of my stories and a couple ideas I might have about cover design, and then create spectacular artwork that depicts the characters and plot in ways I couldn’t have imagined leave me in awe every single time. Her insight into marketing, artistic vision, professionalism, and unending support of my work allow me to offer the best face of my stories to the world. And her herculean efforts in the designing of my website required patience, both a micro and macro view of the site, and how potential clients would view it. After every project completed, I have affirmation that Lilly is the best at what she does, and gratitude for our continued working relationship.
Lilly Skye is a true rockstar and talent. We are so thankful for her incredible work on our website and for putting in the extra time and energy to make it come to life. It is beautiful and is everything that we set out to accomplish. Our team couldn’t be happier! This was a tremendous feat and as a result, elevates our company 10-fold. We couldn’t have done it without her. We look forward to working with Lilly more to continue growing the site and help this incredible tool become a life source for Javelina and the clients we serve!
Susan Liberty Hall
Ha, I Laugh in the Face of Cancer
I am thrilled with the work that Lilly Skye has done for my new website. It is so beautiful and conveys everything I need to let people who have cancer know, "There is another way." I don't think there are any words to describe how exquisite it is, how it is laid out with such professional knowledge, that it is organized in a brilliant way, that it captures the "essence" of me, that it surely inspires the reader to purchase my book. I am so grateful for the Artist and Angel that Lilly is, and so thankful for her work. WOW, she is so talented, and I am so lucky to be able to work with her on my website. My success will be much greater, because of her.
Whether you’re launching a new brand or refreshing an existing one, I’ll work with you to build an inspiring brand, set it apart, and develop a visual identity that creatively, cohesively, and authentically communicates your brand message, voice, and tone across online and offline channels and touchpoints.
There are three responses to a piece of design — yes, no, and WOW! Wow is the one to aim for.
American Graphic Designer
Let's Use Design to Put Some "WOW" Into Your Brand